6 senses

Title: 6 Senses

Duration: 30 seconds

Agency: Publicis Jimenez Basic

Prod House: Media Circuit Inc. 

Product: Voice Combo Sandwich

Client: Monde Nissin Corporation

Producer: Dante Nora

Director: Carlo Directo

Colorist: Marilen Magsaysay

Editor: Alex Villegas

Suite: Inferno

Date: May 22. 2010

This commercial of Nissin shows the funny side of the actor which is Sef Cadayona. I find the commercial cute because instead of 5 senses the commercial add it to 6 senses just to make the customers puzzled what is the other senses. The commercial insert a funny but knowledgeable ideas. In commercials you need to be attractive and make a way on how you will catch the attention of your market. Customers are hard to pleased nowadays they want the product to gain their trust first before they purchase it. they need a lot of things to make just to make sure products or service are in good quality or is it affordable. This ads make it to the point that the customers are laughing at the same time puzzled. It is a good thing that you add different variants in your commercial so that customers would not be lose their interest to your product. Commercials have great impact in customers to buy your product because in commercials you can show to them what are the qualities and advantage of your products among others. This commercial shows the strengths of their product by using all the senses and at the end they make it funny.

The technique used by the commercial id wit and humor. It is effective because it is perfect for the concept and idea of the commercial. They make their commercial funny but at the same time customers will get knowledge or information about it just like the 5 senses. They teach the children viewers what are the 5 senses. It is important that all your target market can connect to your commercials and it is also important that you know who are your target market so that you can promote well your product.

"Life is trying things to see if they work  -Kay Bradbury"

Be happy!

Title: Funny Wake Up Philippines

Duration: 1 min

Product: Kopiko

Client: Kopiko Philippines

Date: Sept 2012

This commercial is not just like the other commercials that i criticize but it also inspires me even though it is not emotional. It is just a funny commercial but it inspires me by reminding me that even though I am tired I need to smile at the end of the day. This commercials will make people happy even though they are stressed through their works and all the things that they've done the whole day. This commercial showed that Kopiko Coffee makes people awake and if they are awake they can be productive. It is not the typical commercial that I post but the concept of the commercial amaze me on how they used humor in attracting their customers. Some people may say that what are the things that will make me inspire by this ads it is just non sense because it only shows that people are sleepy and then in the end the product showed up. But for me, being inspired in an ads is not only when it makes you cry. An ads can inspires you if it makes you smile and laugh. 

The technique that used by the commercial is wit and humor. They connect their product to their customers in a funny way. It is a different way on approaching your target market. Most of the commercials nowadays strike the market through emotions. Their concept are good and the flow of the story are interesting. It is challenging to make a commercial that catch the attention of customers. The ads is a product advertisement.

"Life is too short to be serious all the time.    -TheDailyQuotes.com"

"Pag- ibig"

Title: Pag-ibig

Duration: 90 seconds

Agency: Publicis Manila

Prod. House: Pabrika

Product: Nestle Corporate

Client: Nestle Philippines Inc.

Producer: Jem Lim/Syd Alcala

Director: Stephen Ngo

Colorist: Marilen Magsaysay

Editor: Alex Villegas/Rjay/ Ray

Suite: Inferno

This commercial of Nestle really makes me realize how time flies really fast. It inspires me because it is not just showing what products are their company promoting. They relate how the life of a person goes to their 100 years. In the 100 years of Nestle they became a part of the life of people from their childhood until they become old. I like the ad because of the flow of the story. It is really heartwarming when you watch an ads like this. Nestle really made this commercial perfect for their 100 years. The ads shows how the child have a crush turns into a young man then became married have his own family and turns into an old man. Through his journey in life, Nestle products is with him all through out his growth. The message that Nestle wants to covey is that through their 100 years of growth they serve and make a big part in every people's life. 

The concept was good. How they choose to insert their product in the story is amazing. The music is perfect for the theme of the ad. It is a product advertisement. The purpose of the ad is to remind the audience about the Nestle products. The technique used was Transfer or emotional appeal. They successfully catch the emotion and attention of their audience by the ad. Most of the commercial nowadays used ads that are emotional and will catch the heart of their audience. The transition of the story are good. The management and staff really think about it and how they will execute the ad perfectly. 

They published the ad in TV and internet because this two media have a large audience that will surely watch and noticed the commercial. 

"Growth is the only evidence of life  -John Henry Newman"